The 2014 Winter Olympics will take place without the presence of the 2010 Winter Olympics silver medal skip, Cheryl Bernard as the Canadian curler and her team did not qualify. Cheryl Bernard is one of those women who made men and women want to watch curling because she is a very attractive woman who was also one of the best curlers in the world. It would be a huge mistake for the Canadian television networks to not take advantage of her appeal as an attractive curler by not having her do commentary of some sort about the 2014 Olympic competition because her name brings attention to a sport that needs to enhance its profile.
Many of the unenlightened do not understand the fitness required to be an elite curler but the swimsuit calendar pictures of Cheryl Bernard that are on the Internet let new and old fans know of what great physical shape she had achieved.
If Cheryl Bernard were to be providing insight into the 2014 Winter Olympics curling competition from the perspective of a past silver medalist it would likely ensure that the ratings for the broadcast would be high just due to the men who would watch because of how she looks both on television while also sneaking looks at her swimsuit calendar photos.
Cheryl Bernard did not make the 2014 Canadian Winter Olympics curling team and she has indicated that she will look at other professional avenues in the future. One endeavor she should seriously consider is becoming a television curling commentator because she is a woman who could bring both her old fans to the curling competitions and attract new fans with both her looks, and curling knowledge. Curling fans are very loyal and she could use this popularity to also become a very successful brand ambassador and motivational speaker.
Cheryl Bernard could turn the disappointment of not making the 2014 Winter Olympics into a positive career development if she considers becoming a television curling host/analyst and brand ambassador for companies.