Paraguayan model Larissa Riquelme begins 2014 with the reputation of being the pre-eminent World Cup commercial endorser due to her becoming the most talked about woman of the 2010 World Cup because of how she successfully made Paraguay, Nokia and Axe major conversation topics. At major football competitions there is the competition on the pitch and then there is the commercial endorsement competition that takes place on the airwaves and in the stands of the games. At the 2010 World Cup Larissa Riquelme was unofficially anointed the commercial brand ambassador winner as she brought unprecedented attention to the Nokia cell phone and also to "Axe" deodorant brand.
During the 2010 World Cup Larissa Riquelme was televised cheering for the Paraguyan national team while they played Slovakia with the Nokia phone strategically secured between her breasts. Later in the tournament she was spotted wearing a shirt that had "Axe" on the front of it. The results were stunning as pictures of her in these two shirts became some of the most popular images of the tournament and provided the two companies exceptional exposure as a result.
In 2014 the Paraguayan national team will not be part of the World Cup but it is very likely that Larissa Riquelme will be seen during this tournament promoting the products of some company. Larissa Riquelme's use of her beautiful body to endorse products combined with the fact that she embraces the media attention makes her one of the best brand ambassadors in the world.
Larissa Riquelme is a model who will be ready for the 2014 World Cup as she already has a large number of Brazilian fans stemming from her appearance in the September 2010 Brazilian Playboy issue. As such, if a company wants to bring attention to its products in the summer of 2014 there is one surefire way to ensure that it receives attention and that is by having Larissa Riquelme, one of the best brand ambassadors in the world, endorse the product and make sure she is in the stands for one of the 2014 World Cup football games because if she is, your product will receive a large amount of attention both on the Internet and from television reporters.