When you are one of the top athletes in the world, it is usually the case that you will sign an endorsement deal with one of the top brands in the world. Nike have a number of the world's top sports stars signed up to them, including basketball star LeBron James, who has Nike sneakers named after him.
It was not too long ago, that Nike released the new Nike LeBron 11 sneaker, which are bound to sell big, simply because they have LeBron James name associated to them. However, Nike will expect LeBron to wear the sneakers as some extra added advertisement for the shoe.
With that said, it seems that LeBron James is reluctant to wear the Nike LeBron 11's, as he more often than not opts to revert back to the Nike LeBron 10's. So what is his reason for doing this?
Well it could be any of a number of things. First, there is the fact that there has been some negative reaction to the Nike LeBron 11's, which could have an impact on LeBron's decision. It could be the fact that he knows that they will sell anyway and he prefers the Nike LeBron 10's. Whatever his decision, we are sure that Nike will not be too happy about it.
Why do you think LeBron James is reluctant to wear the Nike LeBron 11's?