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Xenia Tchoumitcheva's "Chic Overdose" gives her fashion leverage

TV News / Danielle Wright

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Xenia Tchoumitcheva's "Chic Overdose" gives her fashion leverage

  • Russian-Swiss model, blogger and entrepreneur
  • Named 2012 "Most Beautiful Woman" by Swiss Maxim magazine
  • Owner and founder of blog site "Chic Overdose"
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Xenia Tchoumitcheva is probably one of the most unique models in the fashion world in 2014 as she has created a blog site, "Chic Overdose" than could provide her something that is rare for models in today's fashion industry and that is leverage. She has developed a fan following on social media who now look to her for fashion styles and through some innovative marketing of herself she is not associated with only one fashion house and thus she has her growing number of followers wondering where they can get her looks. 
Xenia Tchoumitcheva in black lingerie
 
Her appeal is magnified by her background as professional women look at her and 'connect' with how she dresses and thinks because of the fact that she once worked in the Swiss financial industry as a intern banker and upon the completion of her internship she was offered full time employment in the industry with a highly respected investment banking institution. 
 
Fashion insiders are anticipating that unlike most models who go to fashion shoots and auditions for jobs the situation could potentially be very different for Xenia Tchoumitcheva as fashion houses would come to her to wear their designs and she would do so and promote them on her blog "Chic Overdose". This would give people an opportunity to see her wearing the designs that they see on the runway during the course of her daily activities which in this case and all of it including the clothing brands would be shown on her website. 
Xenia Tchoumitcheva looking great in lingerie
Xenia Tchoumitcheva looking great in lingerie
 
Instead of wearing one clothing design her blog would show her modelling two or three different fashion houses, such as as dress from one fashion house and shoes from another and getting compensated by each of them. 
 
Some fashion and entertainment insiders believe her objective is to become a fashion source for working women professionals, socialites and celebrities and then leverage herself into the world of entertainment in a leading lady role. 
 
Her combination of scintillating model looks, evident in her many Instagram pictures such as the exceptional way she wore her cream colored dress and black heels as shown on May 7, and her business acumen, have her on the path to potentially becoming a dominant presence in the world of fashion blogging and putting her in control of her fashion career. 
 
Xenia Tchoumticheva, a beautiful model whose intelligence and looks could turn her into a 'special' fashion superstar with the launch of her blog "Chic Overdose".
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